Privacy Policy

theFinancials.com respects your privacy. This Privacy Policy explains the types of information we collect, how we use and disclose that information, and the choices available to you.

This Privacy Policy applies to information collected through theFinancials.com websites and services, including Market Insights, and through theFinancials.com services that may be embedded in websites operated by our customers.

Information We Collect and How We Use It

We collect information that you provide directly to us, information generated through your use of our services, and certain technical information necessary to operate and improve those services.

Contact and Request Information

When you contact us, request information, or submit a form, we may collect information such as your name, email address, telephone number, company name, and other information you choose to provide.

We use this information to respond to your inquiry, fulfill your request, communicate with you about our services, and provide customer support.

Technical and Usage Information

When you use our websites or services, we may automatically receive certain technical and usage information, such as your IP address, browser or device information, date and time of access, pages or services accessed, and other information relating to operation and use of the service.

We may use this information to operate, maintain, secure, troubleshoot, evaluate, and improve our websites and services and to understand general usage patterns.

Market Insights

Market Insights is an AI-powered market data service provided by theFinancials.com. Market Insights may be available directly through theFinancials.com or may be embedded in a website operated by one of our customers.

When you use Market Insights, we may collect and store:

  • questions, prompts, or other information you submit;
  • responses generated through Market Insights;
  • the date and time of interactions;
  • the customer, widget, or service through which Market Insights was accessed;
  • session and related technical information; and
  • information associated with an interaction, such as the market data series, benchmarks, subjects, or types of questions involved.

We use Market Insights interaction information to provide and operate the service, generate responses, maintain its security and reliability, evaluate and improve its performance and usefulness, troubleshoot problems, and understand how users interact with Market Insights and the market information available through it.

We may also analyze interaction information to identify usage patterns, frequently requested information, subjects of interest, and other trends. We may use aggregated or de-identified information derived from these interactions for analytics, service improvement, research, reporting, and development of our products and services.

Market Insights is designed for questions about market data and is not intended for submitting personal or confidential information. If you include personal information in a question or other free-text interaction, that information may be stored and processed as part of the Market Insights interaction.

Please do not submit passwords, Social Security numbers, financial account numbers, payment information, medical information, or other sensitive or confidential personal information through Market Insights.

Customer Reporting and Analytics

We may provide the customer through whose website or service Market Insights was accessed with reports, summaries, or analytics concerning use of Market Insights through that customer's implementation.

These reports may include usage statistics, topics or market data of interest, categories of questions, patterns of interaction, and examples or excerpts of questions submitted through that implementation.

Where appropriate, we may aggregate or de-identify information before providing it to the customer.

Contact information submitted specifically for customer follow-up is not included in Market Insights analytics or reporting except as necessary to fulfill that specific contact request.

Contact Requests Through Market Insights

Market Insights is primarily designed to provide information about market data. In most cases, inquiries about financing, products, services, or other matters relating to one of our customers may be directed to that customer's website or normal contact process.

In some implementations, however, a customer may provide users with the option to request that the customer contact them directly through Market Insights.

If you voluntarily provide information such as your name, email address, telephone number, or other contact details specifically for this purpose, theFinancials.com will use that information only to facilitate your request and provide the information to the specific customer through whose website or service you submitted the request.

We do not use contact information submitted through a Market Insights customer contact request to market theFinancials.com services to you, create marketing profiles about you, or provide your contact information to other theFinancials.com customers.

Contact information submitted specifically for customer follow-up is handled separately from our long-term Market Insights interaction dataset. We retain it only for the period reasonably necessary to transmit the information to the relevant customer, confirm or support that transfer, address security or operational issues, or comply with applicable legal requirements.

If you independently include contact information or other personal information in an ordinary Market Insights question or free-text interaction rather than through a designated contact-request process, that information may be retained as part of the interaction as described in the Market Insights section above.

Once contact information has been provided to the customer in response to your request, that customer's own privacy practices apply to its subsequent use and retention of the information.

Service Providers

We may use third-party service providers to help us host, operate, maintain, secure, support, communicate through, or provide our websites and services.

This may include technology providers used to process information necessary to operate AI-powered features such as Market Insights.

These providers may process information on our behalf only as reasonably necessary to provide their services to us and are subject to appropriate confidentiality, security, or data-protection obligations.

We may also use third parties to assist with email communications and related customer communications.

Information We May Disclose

We do not sell personal information. We also do not share personal information for cross-context behavioral advertising.

We may disclose personal information in the limited circumstances described below:

  • At your request. If you request contact or follow-up from one of our customers through Market Insights, we may provide the contact information you voluntarily submit to that specific customer for the purpose of responding to your request.
  • Customer reporting and analytics. We may provide a customer with reports, summaries, analytics, or interaction information relating to use of Market Insights through that customer's website or implementation, as described above.
  • Service providers. We may provide information to vendors and service providers that process information on our behalf to operate, maintain, secure, support, or improve our services.
  • Legal and protective purposes. We may disclose information when we reasonably believe disclosure is necessary to comply with applicable law or legal process, cooperate with governmental or regulatory authorities, enforce our agreements or policies, investigate misuse or security incidents, or protect the rights, property, or safety of theFinancials.com, our customers, users, or others.

We do not provide Market Insights contact-request information to unrelated customers or third parties for their marketing purposes.

Cookies and Similar Technologies

Our website may use cookies and similar technologies to support site functionality, remember preferences, maintain sessions, understand use of our services, and help us operate and improve the site.

Cookies are small files or pieces of information stored by your browser or device. You may configure your browser to refuse certain cookies or notify you when cookies are being used. Disabling cookies may affect the operation of some features of our websites or services.

Data Retention

We retain information only for as long as reasonably necessary for the purposes for which it was collected, taking into account the nature of the information, the purposes for which it is used, operational and security needs, and applicable legal requirements.

Different types of Market Insights information may be retained for different periods:

  • Raw interaction content, such as question and response text, may be retained for purposes including operating, evaluating, troubleshooting, securing, and improving Market Insights and analyzing how the service is used.
  • Structured or derived interaction information, such as timestamps, customer or widget identifiers, market data series, question categories, usage patterns, and other analytical information, may be retained for analytics, service improvement, research, reporting, and product development.
  • Contact information submitted specifically for customer follow-up, such as a name, email address, or telephone number, is not retained as part of our long-term Market Insights interaction dataset and is retained only for the limited purposes described in the "Contact Requests Through Market Insights" section above.

We may retain aggregated or de-identified information for longer periods where it is useful for analytics, research, reporting, service improvement, or product development.

Aggregated and De-Identified Information

Where practical, we may aggregate or de-identify information so that it no longer reasonably identifies an individual.

We maintain and use de-identified information in de-identified form and do not attempt to re-identify it except as permitted by applicable law, including where reasonably necessary to evaluate whether our de-identification processes are effective.

We may use aggregated or de-identified information for analytics, research, reporting, service improvement, and development of our products and services.

Security

We maintain reasonable administrative, technical, and organizational safeguards designed to protect information under our control against unauthorized access, loss, misuse, alteration, or disclosure.

No method of transmitting or storing information is completely secure, however, and we cannot guarantee absolute security.

Your Communications Choices

You may opt out of promotional email communications from theFinancials.com at any time by following the unsubscribe instructions included in those communications or by contacting us at support@mail.thefinancials.com or +1 206.972.5521.

Opting out of promotional communications does not prevent us from sending communications necessary to respond to your requests, provide services, administer your account, or address operational or legal matters.

Your Data Rights

Depending on where you live and applicable law, you may have rights relating to personal information we maintain about you, including rights to request access to, correction of, deletion of, or restriction or objection to certain processing of your personal information.

To submit a privacy request, please use our Contact page or email support@mail.thefinancials.com.

We may need to request information reasonably necessary to verify your identity and identify the information covered by your request. Information provided for verification will be used for purposes of processing the request.

Because Market Insights generally does not require users to identify themselves, we may ask you to provide information such as the website where you used Market Insights, the approximate date and time of the interaction, and the content of the interaction so that we can reasonably identify records associated with your request.

We will respond within the period required by applicable law. We do not charge a fee for ordinary privacy requests, although applicable law may permit us to charge a reasonable fee or decline to act on requests that are manifestly unfounded, excessive, repetitive, or otherwise not required to be fulfilled.

If your request relates to information that you submitted to one of our customers through a theFinancials.com service and that information has already been provided to that customer, you may also need to contact that customer regarding information it maintains independently of theFinancials.com.

Children's Privacy

Our services are intended for business, financial, and general informational purposes and are not directed to children under 13. We do not knowingly collect personal information from children under 13 through our services.

If we learn that we have collected personal information from a child under 13 in circumstances where we should not have done so, we will take reasonable steps to delete it.

Third-Party and Customer Websites

theFinancials.com services, including widgets and Market Insights, may appear on websites operated by our customers or other third parties.

This Privacy Policy describes theFinancials.com's collection and processing of information through our services. A customer or other website operator may independently collect information through its website and may have its own privacy policy and practices.

We encourage you to review the privacy policy of the website you are visiting for information about that website operator's practices.

Changes to This Privacy Policy

We may revise this Privacy Policy from time to time to reflect changes in our services, practices, technology, or legal requirements.

When we make changes, we will update the revised date shown below. If changes are material, we may provide additional notice when appropriate.

Last revised: October 2026

Contacting Us

If you have questions about this Privacy Policy, our privacy practices, or information we maintain about you, please contact us through our Contact page or at:

support@mail.thefinancials.com
+1 206.972.5521

For general information about privacy and consumer protection, you may also visit the Federal Trade Commission website.